The Corporate Council for Africa (CCA) has endorsed the dotafrica project for DotConnectAfrica.
According to a Press Release made available to the Africa New Media Group, this mean’t that DCA will have access to nearly all the international brand premium names that would register for the .africa top level domain. Additionally, an opportunity is created for doing business and developing the “.africa” brand in Africa and globally.
“It is a win-win situation for both sides” , said Sophia Bekele DotConnectAfrica Organisation Executive Director accepting the endorsement. “Branding is key for market access and so will these heavy hitters benefit from building their brands using the ‘.africa’ name”.
“I look forward with anticipation the implementation of the” dotafrica” initiative”, said the endorsement letter signed by President and CEO of CCA on November 17, 2010. “Should this projects come to fruition, we will encourage our members to use these services”.